The below analysis was based on the last chapter of Blink, Conclusion: Listening with your Eyes: The Lessons of Blink (pages 245-54).
Blink’s last
chapter is a culmination of all the lessons Malcolm Gladwell presented to the
reader in the preceding chapters. He uses the story of Abbie Conant, and other
female musicians who earned spots in some of the world’s most prestigious
orchestras, to show how the powers of the human brain’s rapid cognition can be
utilized to their max. Until
recently, at orchestra auditions, most women musicians were judged (“thin
sliced”, in psychological terms) negatively based on their gender, not their
ability. However, when extraneous
information, like gender and appearance, was edited from these auditions and
thus first impressions, men and women were judged equally. Through this anecdotal example, Gladwell
proves to the reader that when the amount of information present in first
impressions is reduced, different outcomes can occur. In addition to anecdotes, Gladwell also used the
antimetabole to enhance his writing.
He explained, “Celibidache… [had] definite ideas about how music ought
to be played—and who ought to play music,” (246). Gladwell’s arrangement technique of anecdotes, evidence, and
reason, coupled with the presence of the antimetabole, helped him to show the
audience his grasp on various issues. Gladwell stressed the applicability of Blink’s lessons to his audience, which appeared to be a young
generation of Americans who could apply what they learned from Blink to their daily lives. Though at times Gladwell’s conclusions
seemed to be a stretch, I believe that overall he effectively accomplished his
purpose of conveying the value of first impressions to the reader.
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